The total value of the bags market in urban India is estimated at Rs 1,470 crore a year.
The market for ladies handbags/purses in India is 39.7 per cent of the total bags market and is valued at Rs 585 crore.
The total volume of the ladies handbags/purses market in urban India is estimated at 0.63 crore units a year, which is 46 per cent of the total market for bags in terms of volume.
On an average, men spend Rs 750 per unit while buying handbags for ladies, but when women shop for them, they tend to spend a lesser amount, that is, Rs 565. Most consumers prefer buying ladies handbags from exclusive branded outlets (28 per cent) or department stores (24 per cent). Forty-five per cent consumers prefer to shop for them at malls.
Hey i am new to your blog. Doing a reaserch on ladies handbag market. Can u tell me the data source u used coz i need to validate it.
ReplyDeleteThanks,
Suman
Nice bag. I appreciate your post, thanks for sharing the post, i want to hear more about this in future.
ReplyDeletehttp://wwww.viaam.com