The sports goods market in India is estimated to be Rs 527 crore. The category consists of health and fitness equipment, sports equipment (cricket bats, badminton racquets, tennis racquets and so on), sports bikes and so on.
The market is growing at 20-25 per cent a year.
Seventy-eight per cent of the Indian sports goods market exists in the top 784 urban centres. A- and B-type cities (the top 119 cities) together contribute 51 per cent of the total sports goods market.
The Indian sports goods industry, particularly for sports equipment and sport bikes, is dominated by local manufacturers as India is an established manufacturing base for sports equipment.
Health and fitness equipment is a fast-growing category, particularly in AAA- and AA-type cities. This category has seen a rapid increase in imports. About 40 per cent of the high-end sports and fitness equipment sold in India, such as tread mills, is imported.
Sales of sports goods, particularly fitness equipment, also happen through tele-shopping networks, mainly due to the absence of organised retailers in the category.
Most consumers (62 per cent) prefer to buy sports goods from specialised sports goods retailers located in the nearest market.
what is the source of this information? - gypsy
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